It's true.
On October 31, 2007 Lifetime Entertainment Services filed a trademark app for
Online services, namely providing a website featuring information regarding television and the distribution thereof and issues of interest and concern to women, namely sports, music, movies, books, celebrities, fashion, advocacy initiatives towards ending violence against women, biographies of everyday women, shopping, cooking, weddings, astrology, interior design and decorating, beauty, relationships, gardening, games, self-improvement and advocacy for breast cancer awareness and support.
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