Mobile Me.
A simple name that Apple quietly did NOT announce this week. But they didn't cover their tracks very well. When the US Patent & Trademark Office updated its database on Wednesday morning, there were four surprising results.
Apple filed four different applications on January 5, 2006 for the same word mark — Mobile Me. Each of these applications covers different types of goods and services. Wise move on their part. Keep the competition guessing about exactly what they have planned while getting some free publicity.
Mobile Me. An Apple-branded cell phone? An Apple-branded add-on service for some other company's mobile phones? Or a wirelessly enabled iPod with your content stored in your locker in the sky instead of a hard drive?
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